In the latest HR on the Offensive podcast and as part of our Employee experience revolution campaign, we spoke to Chief Marketing Officer Gonzalo Garcia Villanueva from Nielsen about the importance of having a closely aligned Marketing and HR function and its impact on driving fantastic employee experiences.
Gonzalo spoke to Chris Howard and Chris Horton about his lessons from the C-Suite on experience, employer brand and how closely what marketing delivers for customers can align with what HR provides to employees. What does best practice look like? How vital is it to have the CHRO and the CMO aligned in delivering the best possible employee experience? How integral is having a mission, vision and values closely linked to providing excellent employee experience? What can HR learn from Marketing and vice-versa? We explore all of this in this latest edition.
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